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Belvedere Vodka has commissioned brit luxe accessories designer Jonathan Kelsey (formerly with Jimmy Choo) to create something for their new black raspberry flavor. The result? a bag that would crush all others.
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Previously on display for select VIPs at a secret pop-up store in New York's soho nabe, the bag is now on its maiden voyage oversees to a second private pop up in london, where visitors can watch Kelsey's muse Estelle in the making of the ad campaign on giant screens.
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The monitors surround the slouchy summer, limited-edition bag in all its white and gold Italian leather glory. And it's accented with more gold detail and a raspberry pink suede interior. but not to miss a beat, Kelsey also outfitted it with a hidden compartment, perfect for that emergency bottle of Belvedere.
Jonathan Kelsey and Estelle Discuss the bag:
The belvie. Only available at the Belvedere pop up store. 100 mount street. mayfair, W1. until 9 may.
special thanks to Juli b. for the info.
www.belvedere-vodka.co.uk